Advicers.The community for financial advisors who care about their techJoin · $29/mo →
RIAs

Compare RIAs.

Up to three firms side by side: assets, advisory staff and clients from every Form ADV filing since 2011, and the tech each one runs.

Similar in size to Xel (swap one in):+ Baseline Investments, LLC $9M · San Francisco, CA+ Charter Advisory Services, LLC $9M · Daytona Beach, FL+ Alternity Investment Advisors $8.1M · Newport Beach, CA+ Mcwilliams Asset Management Inc. $8M · San Marcos, CA
Ontario, CA
San Clemente, CA
Assets under management$8.5M$9M$9M
Asset growth, last 2 years––−68%
Advisory staff103
Individual clients34112
Assets per client$251K$9M$747K
Clients per advisor34–4
Main custodian–––
Filing with the SEC since202620262012 or earlier
Tools in their stack–––
People on Advicer.bio11–

From each firm's latest Form ADV (May 2026, Jan 2026). Firms report assets once a year, so growth is their latest annual filing against the one two years before, including market gains and any acquisitions.

Firms update assets in their annual Form ADV filing, usually by the end of March.

Assets under management

Advisory staff

Tech stacks

None of these firms' tools are on Advicer.bio yet. People who work there can add them from their page.